How many times have you had a business idea but never had the guts or resources to go through with it? As someone who’s been there and done that, I can say COUNTLESS times.
Becoming a young entrepreneur seems like a rather daunting idea to many of us. However, Nguseta Humbu never let that stop him.
Becoming a young entrepreneur seems like a rather daunting idea to many of us. However, Nguseta Humbu has never let that stop him. Nguseta first created his brand called ‘Hustler Mentality’. This didn’t work out that well due to too many similar brands in the market. Nonetheless, he came up with a differentiation strategy which paved the way for his current brand, ‘Altyd Besig’.
Altyd Besig is a growing enterprise, created to inspire young Namibians. With inspiration from world-renowned brands such as Nike and Adidas, he wanted to create “something a little bit closer to home”. The brand was started as a way to inspire the Namibian youth to keep moving forward and never give up.
This is more than just a brand; It’s a lifestyle. I started off with just one T-shirt and ever since then, I stay ‘altyd besig’.
Nguseta Humbu
Price range:
- N$ 150 for t-shirts
- N$200 for golfers
- N$ 350 for hoodies.
Nguseta’s energetic spirit and drive has brought him this far. Running a business is definitely a challenging task but if Nguseta can do it, then so can you! In the words of Mr Altyd Besig himself, “Moenie moeg, moenie give up, bly besig, altyd.”. Follow Nguseta on Instagram and DM him to get your Altyd Besig merch.
Are you wondering how can you start your own business?
Read up on how to become a young entrepreneur at https://www.learnhowtobecome.org/entrepreneur/
All photos contributed by altyd besig and photographed by Camilla Ndapewa Amadhila.
